The business I came up is called Cianci's Donuts by the Beach. I was thinking of calling it something else, maybe along the lines of Cianci's Shore Donuts, but I feel like by the beach sounds more fitting. I came up with this idea because every year we go on vacation, my dad and I always talk about how we should open up a donut shop near the beach because there really isn't many of them around. I feel like I can represent this business as the designer because I'm in the process of making a logo that will really stand out to customers.